Expand your marketable consumer and commercial universe
Take customer prospecting to new heights. Uncover and identify the right prospects within a consumer segment that may have been overlooked. Using a combination of our credit marketing tools, you’ll be able to find consumers who best meet your acquisition objectives, including near-prime consumers, channel expansion and new entrants. For commercial lenders, our credit marketing solutions provide a 360° view of prospective business clients. With the power of B2B marketing and credit risk data, you can identify the right target audience, select the best-performing media and optimize your campaigns.
Identify profitable populations quickly and easily
Our data-driven methods allow you to reliably — and effectively — select the most profitable segments. Use customer prospecting and marketing lists to prequalify consumers for firm credit offers; set lending criteria using standard and/or custom attributes and scores; and use demographic selections, segmentation models and consumer preference scores.
Optimize your credit marketing strategies and decisions
Make credit-based decisions with the most current data in the market, while employing customization and decisioning flexibility. Leverage analytics to better predict and understand customer behavior, needs and preferences for optimal marketing decisions.
Maximize your business goals
With data-driven marketing, you can make optimal customer-level decisions and maximize your organization’s profit, revenue, sales and offers.
Make the best decision every time
By determining the best decision for each individual customer, you can power your marketing strategy. Personalize the offer, the channel and the time of delivery to your customers’ preferences.
Operate within the constraints of your business
Satisfy and comply with contact rules, stay within the confines of your budget and deliver a mix of offers. The opportunities for marketing optimization are endless.
Use forecasts and predictive models
Base better decision-making off forecasts of your underlying data as well as analytical tools such as response models, revenue models, cost and contact history.
Advanced Analytics & Modeling
Cloud Applications & Services
Collections & Debt Recovery
Commercial solutions
Credit Decisioning
Credit Profile Reports
Customer Management
Data Quality & Management
Data Reporting & Furnishing
Data Sources
Fraud Management
Identity Solutions
Marketing Solutions
Regulatory Compliance
Risk Management
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- Solutions
- Advanced Analytics & Modeling
- Collections & Debt Recovery
- Customer Management
- Credit Decisioning
- Credit Profile Reports
- Data Reporting & Furnishing
- Data Sources
- Data Quality & Management
- Fraud Management
- Identity Solutions
- Marketing Solutions
- Regulatory Compliance
- Risk Management
- Workforce Management