Healthcare Marketing
Deliver personalized communications that improve recruitment and drive retention.
When it comes to the patient journey, knowledge is power. That’s where targeted patient outreach comes in. Informed patients can make better and faster...
In the decade since the Affordable Care Act sparked the transition toward value-based care and pay-for-performance care models, clinical services have been transformed by...
As patient expectations shift, providers that offer a personalized healthcare marketing experience will be more likely to attract and retain satisfied consumers. The pandemic...
As the digital healthcare revolution takes hold, do assumptions about a generation gap still hold true? Do Millennials and Gen Z have different expectations...
Mass relocations during the pandemic caused seismic shifts in healthcare markets. With millions of Americans moving and reshuffling to be closer to family or...
COVID-19 transformed the patient journey, and it’s clear when we evaluate every step. Data and technology gave patients the convenience, flexibility, and control to...
This is the first in a series of blog posts exploring how the patient journey has transformed as a result of COVID-19. This series...
“93% of providers say creating a better patient experience remains a top priority, up 3% from last year.” – Experian Health’s State of Patient...
The pandemic dominated healthcare in 2020, but it won’t be recognized as a reason to delay complying with CMS’ price transparency mandate, which went...