With Google’s acquisition of Fitbit in November 2019 and Apple’s recent foray into smartphone-based clinical research, the ‘big four’ tech giants are ramping up...
Before brands like Apple and Amazon became synonymous with consumer culture, the healthcare experience didn’t have much motivation to change. If you felt ill,...
The stats are alarming: Up to 80% of health outcomes are not due to medical factors, but to a patient’s social and economic circumstances—such...
In today’s fast-evolving healthcare industry, consumer expectations are changing. Individuals are footing an increasing portion of medical bills, so they’re paying closer attention to...
When a doctor pulls up a patient’s record, it should be a safe assumption that the information on the screen relates to the patient...
I attended the Fall 2019 Conference of the National Association of Accountable Care Organizations (NAACOS) in Washington D.C. and wanted to share some insights...
Last week, I spoke at the technology briefing of a national health plan group to give a presentation on the role of consumer data...
They don’t make medical diagnoses. They would never prescribe clinical treatment. They may not ever be in the same room as your patients. Still,...
Most healthcare consumers spend only a tiny fraction of their lives in the clinical world of medical appointments and procedures. Where and how they...