All posts by Traci Krepper

Leveraging customer intelligence in the age of mass data compromise Hardly a week goes by without the media reporting a large-scale hack of sensitive personal or account information. Increasingly, the public seems resigned to believe that such compromises are the new normal, producing a kind of breach fatigue that may be lowering the expectations consumers have for identity and online security. Still, businesses must be vigilant and continue to apply comprehensive, data-driven intelligence that helps to thwart both breaches and the malicious use of breached information and to protect all parties’ interests. We recently released a new white paper, Data confidence realized: Leveraging customer intelligence in the age of mass data compromise, to help businesses understand how data and technology are needed to strengthen fraud risk strategies through comprehensive customer intelligence. At its core, reliable customer intelligence is based on high-quality contextual identity and device attributes and other authentication performance data. Customer intelligence provides a holistic, bound-together view of devices and identities that equips companies and agencies with the tools to balance cost and risk without increasing transactional friction and affecting the customer experience. In the age of mass data compromise, however, obtaining dependable information continues to challenge many companies, usually because consumer-provided identities aren’t always unique enough to produce fully confident decisioning. For more information, and to get a better sense of what steps you need to take now, download the full white paper.

Increased volume of fraud attempts during back to school shopping season Back to school shopping season will be the first time many consumers' use their chip-enabled credit cards and stores' new card readers. With the average K-12 family spending $630.36 per child in back to school shopping, and more than 1/3 shopping online, according to the National Retail Federation - is your fraud strategy prepared to handle the increased volume? And are you using a dynamic knowledge based authentication (KBA) solution that incorporates a wide variety of questions categories as part of your multi-faceted risk based authentication approach to fraud account management? Binary verification, or risk segmentation based on a single pass/fail decision is like trying to stay dry in a summer rain storm by wearing a coat. It’s far more effective to wear rubber boots and a use an umbrella, in addition to wearing a rain coat. Binary verification can occur based on evaluating identity elements with two outcomes –pass or fail – which could leave you susceptible to a crafty fraudster. When we recommend a risk based authentication approach, we take a more holistic view of a consumers risk profile. We advocate using analytics and weighting many factors, including identity elements, device intelligence and a robust knowledge-based authentication solution that work in concert to provide overall risk based decision.  After all, the end-goal is to enable the good consumers to continue forward based, while preventing the fraudster from compromising your customer’s identity and infiltrating you’re your business.

Protecting consumers from fraud this summer vacation It’s that time of year again – when people all over the U.S. take time away from life’s daily chores and embark upon that much-needed refresh: vacation!  But just as fraud activity spikes during the holidays, evidence shows fraudster activity also surges during the summer, as the fraudster’s busy season is when we step away for some well-deserved rest and relaxation. With consumers on vacation, identity theft becomes easier.  We all know someone who has been the victim of identity theft, resulting in fraudulent purchases on their credit card, or their bank accounts being emptied.  Consumers are most likely to break from their normal spending habits, and credit card’s fraud analytics teams struggle to differentiate these changes in spending behavior for a family on vacation from a fraudster who has compromised dad’s identity.  To make matter seven more challenging, consumers are less likely to take measures that will help minimize fraud while they are out of town, making the fraudster’s job easier. Identifying risky behaviors, or patterns outside of a consumer’s normal behavior when used in combination with a knowledge-based authentication session can help validate that the individual is indeed who they claim to be.  A knowledge-based authentication solution with a wide variety of question types to complicate the fraudsters ability to pass should be part of a risk-based approach to on-going account management, especially when combined with a risk score and device intelligence. Take measures to incorporate a knowledge-based authentication solution with a diverse range of question types to help protect your business and your customers from being burned while on vacation, at least by fraudsters. For more on travel spending behavior and projections for summer 2015, click here.

HELOC originations grew 27 percent year over year in Q2 2014.