Experian’s Automotive Consumer Trends Quarterly Report goes beyond understanding general car-buying trends. Each quarter, we delve deeper into a specific vehicle segment, analyzing the...
In the ever-evolving landscape of automotive marketing, insight and measurement are paramount. Recognizing this, Strategus and Experian Automotive have joined forces to help improve...
Over the past few years, we’ve seen in-market shoppers lean into the used vehicle space; however, with new vehicle inventory continuing to rebound, we’re...
For auto dealerships, the roar of engines and the clink of deals used to be the only sounds associated with financial risk. But in...
With wider model availability and technology continuing to develop, the electric vehicle (EV) market experienced shifting in 2023, most notably among the top five...
As the evolution of the automotive industry continues to unfold, certain vehicles retain their prominence, offering not only versatility but adaptability. In particular, vans...
From consumers seeking versatility and additional cargo space to more models becoming available—a discernible trend the automotive industry has seen in recent years is...
This series will dive into our monthly State of the Economy report, providing a snapshot of the top monthly economic and credit data for...
According to Experian’s State of the Automotive Finance Market Report: Q4 2023, EVs comprised 8.6% of total new retail transactions, an increase from 7.1%...
This series will dive into our monthly State of the Economy report, providing a snapshot of the top monthly economic and credit data for...
Fraud and identity theft in the automotive industry continue to make headlines with the result bringing significant monetary losses for dealers. In 2022, more...
It’s 2024, and it has never been easier to buy a car in person or online, but automobiles are not quite as affordable as...
The automotive industry is rapidly evolving and digital marketing is becoming increasingly important. To stay ahead of the competition, it’s essential to understand the...
Are you ready to talk football? And read some Taylor Swift puns? And hear about a big automotive ad measurement success story? ‘Don’t Blame...
Auto dealerships may sell dreams of open roads and freedom, but unfortunately, they also attract a different kind of customer: the identity thief. With...