Leasing has long been a popular choice among consumers who want to enjoy the latest vehicle models, but at a lower monthly payment. In...

Published: September 7, 2022 by Melinda Zabritski

To help your marketing dollars go further in 2022, developing multichannel strategies that more efficiently incorporate both traditional and online consumer audiences is key...

Published: August 30, 2022 by Kelly Lawson

I love the random “National” holidays that are popping up. Did you know we recently celebrated National Chocolate Chip Cookie Day? It’s no 4th...

Published: August 29, 2022 by Kirsten Von Busch

Consumers are shifting to used vehicles over new, with a higher percentage of consumers financing used. The move comes as the industry continues to...

Published: August 25, 2022 by Melinda Zabritski

According to Experian’s Automotive Market Trends Report: Q1 2022, new vehicle registrations were down 19% from the prior year—declining to 3.4 million. Used registrations...

Published: August 10, 2022 by Guest Contributor

Whether a consumer has a brand-new or used vehicle, it’s inevitably going to need regular maintenance and require repairs. Fortunately for aftermarket professionals, the...

Published: August 3, 2022 by Guest Contributor

As competition for used vehicles remains fierce, dealers must make quick decisions on whether to acquire a potential vehicle—or someone else will. Whether you...

Published: July 11, 2022 by Kelly Lawson

According to Experian's State of the Automotive Finance Market Report: Q1 2022, SUVs and CUVs made up 60.38% of total vehicle financing, an increase...

Published: June 29, 2022 by Melinda Zabritski

Last month my blog discussed how Building the Perfect Audience is Like Building the Perfect Burger! It was National Hamburger Month, so it seemed...

Published: June 21, 2022 by Kirsten Von Busch

According to Experian’s State of the Automotive Finance Market Report: Q1 2022, credit unions had their highest total share in five y...

Published: June 21, 2022 by Melinda Zabritski

When acquiring inventory for your used lot, using AutoCheck Vehicle History Reports is like an ‘insurance’ policy! As the industrial-strength vehicle history report, AutoCheck...

Published: June 13, 2022 by Kelly Lawson

We are thrilled to introduce a new quarterly series, Automotive Consumer Trends & Analysis. For years, Experian has been delivering automotive insights in our...

Published: May 19, 2022 by Kirsten Von Busch

Today’s OEM marketers, agencies and large dealer groups are under tremendous pressure to connect with consumers across multiple marketing channels. Finding a wide variety...

Published: May 18, 2022 by Kirsten Von Busch

With used vehicle sales up 13% from 2020 to 2021, and auction volumes at historic lows, obtaining vehicles directly from consumers offers an opportunity...

Published: May 9, 2022 by Kelly Lawson

As I reflect on the past two years and think about how the pandemic impacted the automotive industry, I realized that although it was...

Published: May 3, 2022 by Kirsten Von Busch