Data & Analytics
Data is a part of a lot of conversations in both my professional and personal life. Everything around us is creating data – whether...
According to our recent research for the State of Alternative Credit Data, more lenders are using alternative credit data to determine if a consumer...
Alternative credit data. Enhanced digital credit marketing. Faster, integrated decisioning. Fraud and identity protections. The latest in technology innovation. These were the themes Craig...
The traditional credit score has ruled the financial services space for decades, but it‘s clear the way in which consumers are managing their money...
Marketers are keenly aware of how important it is to “Know thy customer.” Yet customer knowledge isn’t restricted to the marketing-savvy. It’s also essential...
In the credit game, the space is deep and diverse. From super prime to prime to subprime consumers, there is much to be learned...
Traditional credit attributes provide immense value for lenders when making decisions, but when used alone, they are limited to capturing credit behavior during a...
Expert offers insights into turnkey big data access The data is out there – and there is a lot of it. In the world...
Today’s consumer lending environment is more dynamic and competitive than ever, with renewed focus on personal loans, marketplace lending and the ever-challenging credit card...
In the world of marketing, this can happen to all of us. We think we know how much ad spend we should put towards...
At their heart, car dealers have always been marketers. It’s part of learning the trade and understanding the business to gain natural insight into...
Below is our 5 Results for Dealers and Agencies Using DPS...
The auto industry has been riding a wave of prosperity for the past seven years, bouncing back nicely from the 2008 market collapse. But,...
You’ve been tasked with developing a new model or enhancing an existing one, but the available data doesn’t include performance across the entire population...
Early reports suggest the 2017 holiday season was a good one for retailers. Consumers were in the mood to spend, and as such, Americans’...