Budi Tanzi, VP of Product and Solution Engineering

Budi Tanzi is the Vice President of Product at Experian Marketing Services, overseeing all Identity Products. Prior to joining Experian, Budi worked at various stakeholders of the ad-tech ecosystem, such as Tapad, Sizmek and StrikeAd. During his career, he held leadership roles in both Product Management and Solution Engineering. Budi has been living in New York for almost 11 years and enjoys being outdoors as well as sailing around NYC whenever possible.

-- Budi Tanzi

All posts by Budi Tanzi

New OpenRTB specs ensure identity resolution can be do...

Featured

2024 marked a significant year. AI became integral to our workflows, commerce and retail media networks soared, and Google did not deprecate cookies. Amidst...

Published: December 18, 2024 by Budi Tanzi

Navigating the multi-ID landscape

Featured

Originally appeared on MediaPost As the digital ecosystem becomes more complex, managing multiple identifiers for consumers has emerged as a significant challenge. From cookies...

Published: November 14, 2024 by Budi Tanzi

The essential role of authenticated audiences in CTV a...

Featured

Connected TV (CTV) is a leading platform in digital advertising, combining the precise targeting of digital ads with the broad reach and storytelling power...

Published: October 21, 2024 by Budi Tanzi

Experian’s Graph unlocks a suite of next-generat...

Featured

Today, Experian announced a suite of next-generation solutions that will help marketers navigate the challenges of cookie deprecation. Powered by the Experian Graph, these...

Published: June 13, 2024 by Budi Tanzi

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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