All posts by chandler renteria

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Dive into our analysis of Black Friday 2023 trends to discover key insights that will shape marketing strategies for Black Friday...

Published: July 16, 2024 by Experian Marketing Services

Explore how CTV is transforming political advertising for the 2024 elections, offering new opportunities for engagement for a digital-first...

Published: May 7, 2024 by Experian Marketing Services

Explore the future of TV measurement with Experian Marketing Services. Stay ahead in 2024 with the latest trends and data...

Published: April 16, 2024 by Experian Marketing Services

Explore the impact of cookie deprecation on digital marketing and learn strategies to adapt using ethical data practices and first-party...

Published: March 26, 2024 by Experian Marketing Services

Retail media network advertising strategies based on benchmarks and trends seen with Walmart, Amazon, and more...

Published: February 13, 2024 by Experian Marketing Services

Dive into the retail media landscape. Explore Amazon's dominance, Walmart's innovations, and the future trends shaping advertising...

Published: January 23, 2024 by Experian Marketing Services

Short-form video content is becoming more prevalent on video-sharing platforms. Keep up with trends and alter your marketing strategy to stay...

Published: January 10, 2024 by Experian Marketing Services

Programmatic TV can be an inexpensive option if you know where to look. Some platforms can offer a discounted path to prime-time ad spots...

Published: December 28, 2023 by Experian Marketing Services

AI is working its way into all aspects of marketing. With connected TV, AI will soon be used to personalize ads for viewers while...

Published: December 14, 2023 by Experian Marketing Services

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