All posts by Experian Marketing Services

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African Americans represent 11% of the U.S. adult population and, as a group, constitute the nation’s largest racial minority market. African Americans are also...

Published: February 1, 2010 by Experian Marketing Services

Coffee drinkers in America Coffee plays such an integral part of every day life in America that it may be safe to say that...

Published: December 1, 2009 by Experian Marketing Services

Two-thirds of U.S. Households Use Coupons Two-thirds of American households (67%) use coupons. And while the vast majority of households using coupons (87%) say...

Published: November 23, 2009 by Experian Marketing Services

Definition of an NHL and Non-NHL fan The behaviors and preferences of National Hockey League (NHL) and non-NHL fans are compared in this report....

Published: October 5, 2009 by Experian Marketing Services

We all knew heading into the holiday season that consumers were going to be highly sensitive to price due to the economic conditions, paving...

Published: January 15, 2009 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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