All posts by Hayley Schneider
A few weeks ago, Experian and OpenX hosted a supply-side think tank at our New York City office. Over 70 industry leaders met to...
Cookies are leaving us, but that doesn’t have to mean performance has to. That’s why Experian is taking the steps needed to future-proof identity...
We are excited to announce that we’ve updated our CAPE data with 2020 Census data. This release updates estimates and projections from 2010 and...
Centralized data access is emerging as a key strategy for advertisers. In our next Ask the Expert segment, we explore this topic further and...
Bridging disparate data in a fragmented world In today’s world, consumers engage with brands across multiple platforms, including social media, online marketplaces, in-store experiences,...
The holiday season is just around the corner, and retailers and marketers are gearing up for the busiest shopping period of the year. It’s...
As technology reshapes our media experience, TV remains a powerful channel for content consumption. In our next Ask the Expert series, we dive into...
Over the last few months, Experian has released new syndicated audiences to most major platforms supporting retail and travel. In this blog post, we’ll...
The AdTech industry is buzzing with discussions about cookie deprecation and effective strategies to tackle it. One of the commonly suggested solutions is the...