All posts by Lucy Simmonds
Every year, the Experian team attends the Consumer Electronics Show (CES) in Las Vegas to study the latest technological advancements and innovations that shape...
The stakes are high when it comes to advertising during football’s biggest games as the cost of advertising continues to rise, with the average...
Following the success of our recent launch of Third-Party Onboarding, we are excited to introduce the Experian marketplace, a new addition to our portfolio...
2024 marked a significant year. AI became integral to our workflows, commerce and retail media networks soared, and Google did not deprecate cookies. Amidst...
At Experian, we understand the importance of audience targeting when it comes to crafting a successful marketing campaign. We are excited to share a...
It’s almost the start of a new year, so it’s time to plan your 2025 marketing strategy. One-third of U.S. adults planned to make...
Connected TV (CTV) is a leading platform in digital advertising, combining the precise targeting of digital ads with the broad reach and storytelling power...
As Oracle exits the advertising space, we understand that this may present a challenge. Experian is here to support you with a seamless transition...
At Experian, we understand the importance of audience targeting when it comes to crafting a successful marketing campaign. That’s why we’ve invested in developing...