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NEW YORK, Oct. 16, 2019 /PRNewswire/ — Tapad, part of Experian and a global leader in digital identity resolution, and The Trade Desk, a global advertising technology...
As summer fades, marketers are gearing up for another campaign cycle. It’s a process that repeats itself annually, but we can’t just copy-and-paste our...
With Tapad, part of Experian, technology, AdsWizz AudioMatic is the first Audio buying platform to offer cross-device identity resolution across the U.S. and EMEA...
Sixty-Nine Percent Organic Sales Growth Spurred by Expanded Business and Continued Investment in The Tapad Graph™ NEW YORK, May 7, 2019 /PRNewswire/ — Tapad,...
The UK digital advertising market is worth £13.44bn, an increase year-on-year of 15%, reveals the 2018 IAB UK & PwC Digital Adspend Study. Report...
OpenAudience promises the targeting capabilities of a walled garden but without the restrictions OpenX has lifted the lid on a targeting solution it claims...
Everyone knows that it’s important for businesses to have a clearly defined brand. In the modern world, the personal brand has become just as...
OpenAudience™ will provide marketers the ability to easily plan and buy advertising for every digitally addressable consumer across the open web LOS ANGELES, May...
Tom Rolph, VP EMEA at Tapad, part of Experian, says that ad-sponsored streaming services can be successful if they can deliver a higher quality viewer...