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Everyone knows that it’s important for businesses to have a clearly defined brand. In the modern world, the personal brand has become just as...

Published: May 6, 2019 by Experian Marketing Services

OpenAudience™ will provide marketers the ability to easily plan and buy advertising for every digitally addressable consumer across the open web LOS ANGELES, May...

Published: May 2, 2019 by Experian Marketing Services

Tom Rolph, VP EMEA at Tapad, part of Experian, says that ad-sponsored streaming services can be successful if they can deliver a higher quality viewer...

Published: May 2, 2019 by Experian Marketing Services

Tapad’s, part of Experian, SVP of Identity shows us how marketers might communicate seamlessly through emerging channels like voice, the smart home, and, yes,...

Published: April 19, 2019 by Experian Marketing Services

Joint solution will enhance accuracy and reach across North America, EMEA and APAC NEW YORK, April 17, 2019 /PRNewswire/ — Tapad, a global marketing...

Published: April 17, 2019 by Experian Marketing Services

Leading global marketing technology company,Tapad, a part of Experian, adopts The Trade Desk’s streamlined cookie ID into its identity resolution solutions to increase global...

Published: April 3, 2019 by Experian Marketing Services

by AdExchanger//Friday, March 15th, 2019 – 12:06 am “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the...

Published: March 15, 2019 by Experian Marketing Services

Tapad’s technology enhances Bidtellect clients frequency capping and audience extension capabilities cross device. NEW YORK, Feb. 28, 2019 /PRNewswire/ — Tapad, part of Experian,...

Published: February 28, 2019 by Experian Marketing Services

The Tapad Graph Now Offered in Adobe Audience Manager, part of Adobe Analytics Cloud New York, NY — August 7, 2018 — Tapad, now part...

Published: August 7, 2018 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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