Understand your customer
The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.
Gift guide insights highlight interests, preferences of key consumer segments to more effectively tailor...
Access the holiday marketing calendar + 3 tips for October to get ready for the holiday...
College-age consumers have changed their spending habits over the past 5 years. Understand how to engage these emerging...
Data may not be the most glamorous aspect of marketing but it is at the heart creating meaningful consumer interactions in today’s data-driven w......
Amazon Prime Day was a huge success for Amazon and the retail industry overall. Check out our post sale event analysis....
Initiatives from Experian Marketing Services ensure high quality measurement science drives deeper, actionable consumer...
Facebook just announced they will support animated GIFs creating major opportunities for marketers....
Father’s Day gift-related searches appear now that Mother’s Day has come and gone. Here’s a look at what their searching for....
Contextual marketing enables brands to engage in customer-centric conversations that — like any meaningful relationship — deepen across tim...