The concept of identity resolution has emerged over the years as a strategic imperative among marketers and technology vendors. A report by Forrester contends...
Partnership Yields Increased Match and Connectivity Rate Through Tapad Graph, acquired by Experian March 27, 2018 — New York, N.Y. — Tapad, part of Experian,...
Digital Marketing Challenges Are you new to digital marketing? If you answered yes, then you may already know this is a complex world made...
Every day it seems, mobile device fragmentation increases. With consumers spending their time online across multiple devices – phones, tablets, over-the-top TV devices, gaming...
The Tapad Device Graph™ Complements Freckle’s IoT Capabilities to Extend Scale and Precision of Audience Data New York, NY — December 6, 2017 — Tapad,...
London – 24 November, 2017 – Tapad, part of Experian, is the leader in cross-device marketing technology and continues to broaden its reach across EMEA....
The Tapad Device Graph™ Will Expand Sizmek’s Cross-Device Reach and Improve the Efficiency and Precision of Digital Advertising NEW YORK, November 16, 2017 — Tapad,...
The Tapad Device Graph™ increases Throtle’s amplification by 475 percent. NEW YORK, Nov. 1, 2017 /PRNewswire/ — Tapad, now a part of Experian, the leader in cross-device marketing...
Autotrader leverages The Tapad Device GraphTM to achieve higher performance and reach new audiences across all devices New York, NY – September 6, 2017 – Tapad, the...