Device recognition will be yet another technology challenge for marketers but has the potential to overcome many key tracking, measurement and privacy issues with...
Social media Websites are playing an increasingly important role in driving traffic to other Websites at the expense of search engines and portal...
Quick tips to enhance your Mother’s Day email campaigns based on performance analysis of last year’s mailings....
Whether a result of the sky rocketing costs of razor blades, the increasing popularity of Movember or a general trend among Hollywood’s leading men...
In a newly published predictions piece: “#7for14: Seven ways digital marketing will change in 2014” several of Experian Marketing Services’ leaders weigh in on...
Industry Canada releases its final regulations under Canada’s Anti-Spam Law, simultaneously announcing that CASL will come into force on July 1, 2014. Final regulations...
Watch our video chat with John Fetto as he shares insights from the Deal Seekers...
As consumers use smartphones and tablets to take pictures, make phone calls, read books and listen to music, these devices replace the functions of...
Moms with kids between 0 and 5 years old are highly active on social media and make up a lucrative market for marketers to......
