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With the explosion of smartphones and digital tablets and the steady rise of Internet-connected televisions, gaming consoles, and more, consumers are increasingly watching online...

Published: May 6, 2014 by Experian Marketing Services

Device recognition will be yet another technology challenge for marketers but has the potential to overcome many key tracking, measurement and privacy issues with...

Published: April 16, 2014 by Experian Marketing Services

Social media Websites are playing an increasingly important role in driving traffic to other Websites at the expense of search engines and portal... Published: March 28, 2014 by Experian Marketing Services

Quick tips to enhance your Mother’s Day email campaigns based on performance analysis of last year’s mailings....

Published: March 26, 2014 by Experian Marketing Services

Whether a result of the sky rocketing costs of razor blades, the increasing popularity of Movember or a general trend among Hollywood’s leading men...

Published: March 11, 2014 by Experian Marketing Services

In a newly published predictions piece: “#7for14: Seven ways digital marketing will change in 2014” several of Experian Marketing Services’ leaders weigh in on...

Published: February 4, 2014 by Experian Marketing Services

Industry Canada releases its final regulations under Canada’s Anti-Spam Law, simultaneously announcing that CASL will come into force on July 1, 2014. Final regulations...

Published: January 8, 2014 by Experian Marketing Services

As consumers use smartphones and tablets to take pictures, make phone calls, read books and listen to music, these devices replace the functions of...

Published: November 14, 2013 by Experian Marketing Services

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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