As retailers gear up for the holidays, they need to keep data quality in mind....
Bill Tancer talks with Fox Business News about new holiday shopping trends. Watch the video for details on Black Friday and...
As marketers look to better understand consumers, they need to keep data quality in mind....
At Day 2 of EMS Client Summit, Adam Garone of Movember discusses his inspiration for Movember and how he was able to create it...
The big data bandwagon is moving forward, but ultimately organizations need accurate data to gain insight....
Insights from the 2013 LGBT Consumer Report show that the LGBT consumer is younger and has higher per capita discretionary...
While effective affiliate marketing relies on two groups, the publishers (affiliates) who display advertisements online and the advertisers (merchants) who aim to increase sales...
New data from Experian Marketing Services’ Simmons® ConnectSM mobile and digital panel sheds light on the way smartphone users spend time using their phone,...
New health information exchanges are prompting data quality efforts, as state and local healthcare agencies look to electronically share patient...
