In this new episode of Experian Exchange, host Del Irani chats candidly with Brian Cassin, CEO of Experian.
The pair discuss the company’s evolution over the last 10 years, unpicking some of the key drivers of the company’s impressive growth trajectory and its evolution from global credit bureau to the technology-driven data powerhouse it is today.
Over the past decade, Experian has expanded its products and services to a range of new sectors, focusing on data integration, fraud prevention, and an expanding consumer services business. Cassin believes that the company’s continuous investment in technology, innovation and maintaining a client-focused approach will ensure future growth. By doing better, not just replicating past successes, Experian aims to remain a leader in the financial and data technology sectors.
The full interview is available to watch here.
Top 5 key Takeaways
- Strategic Diversification: Experian’s growth was driven by expanding beyond traditional credit data, moving into new sectors like healthcare, marketing, and technology integration.
- Technology-Driven Solutions: The company’s focus on integrating data, analytics, and software to enhance fraud detection and marketing strategies helped them provide more value to clients.
- Culture of Innovation: Cassin emphasized that fostering a culture where creativity and innovation thrive is key to sustained growth. The company focuses on harnessing internal talent and embracing technological advancements to remain competitive.
- Client-Centric Growth: Understanding clients’ needs and leveraging advanced platforms, such as the Ascend suite, has allowed Experian to help businesses automate processes, improve efficiency, and grow their customer bases.
- Consumer Engagement: Experian now serves millions of consumers, offering products like credit monitoring, financial services marketplaces, and educational tools, driving substantial growth in their consumer segment.