Automotive Consumer Insights from Experian

Each quarter we will present the latest trends in the automotive market. Highlights include a spotlight on a specific vehicle segment and associated consumers:

  • Market share by vehicle segment
  • Top CUVs by make and model  
  • Demographic data on CUV owners
  • How to target your specific customer segment

 

View our Q1 2025 analysis: What SUV's are on the road and who is buying them?

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View The Trade Desk Report

The Trade Desk leverages the insights from the Automotive Consumer Trends reports to create a comprehensive omnichannel strategy for reaching in-market car buyers.

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