Fraud and Identity Challenges for Fintechs

A story of how Addi, a leading Latin American financial services company, used behavioral analytics to streamline a strenuous onboarding process. The results included a dramatic decrease in verification time, elimination of third-party fraud, and supercharged, secure business growth.

Traditional bot detection methods — like IP blocklisting, user-agent analysis, and heuristic behavioral checks — used to be enough to stop fraud bots. But now, GenAI has turned the tables: fraudsters can essentially reverse-engineer your fraud stack and create next-gen bots that evade every trusted tool. In this webinar, our experts explore the increasing sophistication and velocity of bot attacks and the latest techniques for balancing bot-fighting and friction.

In this video interview filmed during Money 2020 in Las Vegas, Scott Brown, group president of financial and marketing services, sits down with Fintech Futures’ North America Correspondent Heather Sugg to share how Experian is bringing together the world of data, analytics and software to help modernize the financial services industry.

Aspiration, a financial services business with 1M+ members, closed fraud detection gaps and improved top-of-funnel decisioning with behavioral analytics. Read how Aspiration’s optimized fraud stack allows the business to pursue lucrative growth opportunities.