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      White Paper

      Unlocking growth in Mortgage lending: Capitalizing on the untapped potential of first-time homebuyers

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      Published March 18, 2024

      Mortgage Credit & Economic Trends

      As interest rates soften, pent-up demand stands poised to surge once affordability shifts. Given this environment, it's imperative to reassess your lending strategy to recognize new avenues for growth. We've examined the first-time homebuyer segment to identify credit-qualified prospects and offer insights on potential opportunity areas.

      Download our white paper to deepen your understanding of first-time homebuyers and learn best practices for how to successfully identify and engage this audience to help your business drive more sustainable growth.

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      🔹 New businesses in sectors like Construction and Food Services face higher delinquency rates, signaling elevated credit risks.
      🔹 Meanwhile, industries like Retail and Healthcare maintain stable performance, regardless of business maturity—offering balanced opportunities for lenders.

      Understanding these dynamics is critical for tailoring lending strategies, mitigating risk, and supporting business growth across industries.

      Check out the full report to see how these trends could impact your strategy!

      Subscribe to Commercial Pulse Report

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      This report provides an in-depth analysis of the credit card landscape, offering key insights to help your business tackle today’s challenges and uncover opportunities for growth.

      Key insights:

      • Credit card debt reached an all-time high of $1.17 trillion in Q3 2024.
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      Watch the recording of the Quarterly Business Credit Review webinar, where Experian shared and discussed critical insights from the latest Main Street Report.

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      • Leading Experts on Commercial and Macro-Economic Trends
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