Case Study
Case Study
Published June 27, 2023
Mortgage MarketingHow lenders gained insight into their lead quality and behavior with Lost Lead Analysis™ for Mortgage
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Income and employment verification play an important role in the mortgage loan industry, yet these activities are often overlooked as an area of opportunity for lenders to improve the production process, gain cost efficiencies and yield a better customer experience. In fact, many mortgage business leaders may not be aware that the verification business has dramatically changed in the last few years, with more options, increasingly transparent pricing and better services available to them. In this web seminar you will learn:
What lenders really want from their income verification service providers
Explore Gen Z's habits and attitudes toward credit, personal finance, marketing, fraud and more.
Gen Z fast facts:
They demand the creation of more opportunities for people of diverse and underrepresented backgrounds. Lack of financial resources and funding options are seen as barriers in achieving their goals.
Source: Statista, McKinsey & Company.
Watch the webinar on-demand for an impactful discussion designed specifically for B2B firms who are looking to drive profitable growth within the small business portfolio. Watch the session to learn how B2B firms can harness Experian's robust data, analytics, and commercial marketing solutions to drive growth specifically within their small business customer segments.
Learn about:
One of the key questions we often explore is how to maximize the ROI of marketing campaigns and effectively target specific business niches. In this Experian Business Chat, we dive into the challenges that commercial insurance agents and brokers face as they try to launch successful marketing strategies in an ever-evolving digital landscape.
Read our episode blog with full transcript.