In our Ask the Expert Series, we interview leaders from our partner organizations who are helping lead their brands to new heights in AdTech. Today’s interview is with Brian Chisholm, SVP of Strategic Partnerships at OpenX. 

Here’s how sell-side stakeholders navigate the identity jungle—where privacy rules, shifting signals, and advertiser demands make every step an adventure.

Just as our dinner plans are growing more ambitious, so are our data strategies. Today’s data marketplace operators are cooking up a complex menu of campaigns.

Outcome-based TV measurement ties ad performance to business results. Discover its benefits and applications for smarter media planning.

We spoke with industry leaders from Ampersand, AppsFlyer, Audigent, Comcast Advertising, Fox, ID5, and Snowflake to gather insights on how strategic collaboration can expand audience reach, improve targeting precision, and drive measurable advertising success.

We interviewed attendees at RampUp 2025 about AI, data collaboration, and more. Here’s what they had to say.

Navigating the world of data and identity partners feels like scrolling through a dating app. Here’s your guide to finding your perfect match.

Learn how Experian's Marketing Attributes can help you find, reach, and influence your customers.

Discover how Experian and MMGY drove closed-loop measurement for Windstar Cruises, connecting digital marketing efforts to real bookings.