Experian featured partner
Yieldmo
The smart exchange for programmatic advertising
Yieldmo is an advertising technology company that operates a smarter version of an exchange that differentiates and increases the value of ad inventory for buyers and sellers. Yieldmo captures and interpret unique, privacy-compliant, predictive signals that increase engagement, and use that data to curate inventory in real-time through machine learning and optimization. Yieldmo surfaces the highest-performing inventory for advertisers, and enhance that inventory’s performance with creative format technology, which in turn increases monetization for publishers.
Global Omnichannel Exchange
Video, native, and display exchange connected to all major DSP platforms. 1T+ fraud-free requests monthly.
Real-time Inventory Curation
Capture and interpret unique, predictive signals to curate inventory in real time using machine learning.
Creative Technology
Impactful creative formats, enhanced with Dynamic Format Optimization.
Experian and Yieldmo
Experian and Yieldmo have joined forces to provide enhanced digital advertising capabilities. Through the Smart Exchange, marketers can now access Experian's audience data sets in one click, packaged with targeted ad components tailored for better user engagement! We also provide Yieldmo users with our Joint Graph, enabling customers access to consumer identifiers and data from both online and offline environments.
Partner with us
Here at Experian, "collaborate to win" is a core value that we hold dear. By working together, we can unlock new targeting capabilities and gain deeper insights to drive marketing success for our clients across various industries.
Press release: Experian and Yieldmo's creative-enhanced data products boost outcomes for buyers
Combining industry leading data with machine learning, curation, and creative technology, Experian and Yieldmo’s joint initiative provides better experiences for consumers and better results for marketers and publishers.
Recap of Experian and Yieldmo's webinar covering how contextual ad targeting addresses signal loss
By understanding what contextual advertising can offer, you’ll be on the path toward creating powerful, effective campaigns that will engage your target audiences.
Experian's Digital Audiences help marketers reach the right consumers across channels
Experian’s Digital Audiences supports your advertising campaigns to help you reach the right consumers while they’re in the market for a product or service, ensuring that your messages are delivered.
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