Si Ramo Prize for Scientific Excellence

The Si Ramo Prize for Scientific Excellence is Experian’s top award for innovation in science and technology and one of our most prestigious honors. It’s awarded annually to people who apply superior scientific skill while demonstrating exceptional vision, innovation, creativity, resilience and collaboration to further Experian’s commercial success in data and analytics.

First place

Alternative Data in Agribiz — From Satellites to Social Networks

Region: LATAM
Project summary: This group presents the challenges and rewards of introducing alternative data - satellite images and social networks - for creditworthiness assessment in agriculture.

Deep Learning and Consumer Behavior DNA (LATAM)

Deep Learning and Consumer Behavior DNA

Region: LATAM
Project summary: LATAM In this innovative project, we built a model that maximizes the power of consumer information to solve their credit problems. The model transforms the credit information as a sequence of events, similar to a DNA strand, and transforms the features and events into images. With this approach, we bring to models a large amount of information that in traditional models would be lost due to data summarization. This allows us to build a more complete model with all events of consumer information coded within pixels and attributed to event logic and sequencing. Our model uses two methodologies: GeneMap (transforming an individual’s series of market events into something similar to a genetic sequence) and DeepInsight (transforming the genetic sequences into images) and thus, we can predict the default rate using these images inputted into the model, built with deep learning (using convolution neural network). The results are promising.

Finalists

Alternative Data in Agribiz — from Satellites Social Networks

Region: LATAM

Project summary: This group presents the challenges and rewards of introducing alternative data - satellite images and social networks - for creditworthiness assessment in agriculture.

Asend Interact

Region: NA

Project summary: Ascend Interact is a deep-learning based, no-code conversational analytics assistant and insight engine, an Experian first in the rapidly growing “no-code/low-code” market. Built to deliver information orientation for user decision-making, it democratizes analytics/data insights for business/nontechnical users by removing the complex technical barriers and time-consuming analytics workflows needed to query, analyze and present data via direct voice/text interaction without any coding.

Deep Learning and Consumer Behavior DNA

Region: LATAM

Project summary: In this innovative project, we built a model that maximizes the power of consumer information to solve their credit problems. The model transforms the credit information as a sequence of events, similar to a DNA strand, and transforms the features and events into images. With this approach, we bring to models a large amount of information that in traditional models would be lost due to data summarization. This allows us to build a more complete model with all events of consumer information coded within pixels and attributed to event logic and sequencing. Our model uses two methodologies: GeneMap (transforming an individual’s series of market events into something similar to a genetic sequence) and DeepInsight (transforming the genetic sequences into images) and thus, we can predict the default rate using these images inputted into the model, built with deep learning (using convolution neural network). The results are promising.

Power Cognito

Region: APAC

Project summary: PowerScore Cognito leverages alternative data to create a suite of solutions for various fraud and identity use cases. Cognito has two modules:
 
  1. Address Verification: This module uses alternative data (e.g. telecom tower data) to waive any physical checks or document uploads. This is live and generating revenue.

  2. Detect Plus: This module uses telecom call network data to predict application fraud and enables the formation of a closed user group.
PowerScore Cognito is strategically important as it enables us to expand beyond risk scoring and helps to establish PowerScore as an alternative data bureau.

Si Ramo Prize for Commercial Impact

The Si Ramo Prize for Commercial Impact was introduced to provide a greater opportunity for Experian employees who apply the best use of data, analytics and technology to generate the greatest commercial impact. It’s evaluated through the same primary and secondary criteria as the Si Ramo Prize for Scientific Excellence but proves to have a greater commercial impact today.

The CrossCore Signal Hub - Changing the Game in the Fight Against Online Fraud

The CrossCore Signal Hub — Changing the Game in the Fight Against Online Fraud

Region: NA
Project summary:
 The CrossCore Signal Hub is the first holistic fraud and identity suite, combining multiple Experian data assets with advanced analytics to keep pace with the rapidly evolving threat of online fraud.

Healthcare Readmission Risk Model

Healthcare Readmission Risk Model

Region: NA
Project summary:
 Experian Health and DataLabs worked together to build a readmission risk (the risk of returning to hospital within 30 days) model using Health’s claims data. The team built a highly predictive model using new aggregation methods that ultimately will improve care management and reduce avoidable readmissions due to social determinants of health.

Finalists

The CrossCore Signal Hub — Changing the Game in the Fight Against Online Fraud

Region: NA

Project summary: The CrossCore Signal Hub is the first holistic fraud and identity suite, combining multiple Experian data assets with advanced analytics to keep pace with the rapidly evolving threat of online fraud.

Healthcare Readmission Risk Model

Region: NA

Project summary: Experian Health and DataLabs worked together to build a readmission risk (the risk of returning to hospital within 30 days) model using Health’s claims data. The team built a highly predictive model using new aggregation methods that ultimately will improve care management and reduce avoidable readmissions due to social determinants of health.

Online Banking Brazil

Region: LATAM

Project summary: The project demonstrates how Serasa Experian is able to anticipate market demand and overcome the challenge of not having sole control of how the data is to be processed, building Open Banking products, increasing Serasa’s strength in the Brazilian market and, most important, democratizing credit by using the company’s power advantage and the wide reach of our Serasa Consumer platform.

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